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How to easily stand out from the crowd

Increasing sales and profits can be challenging at the best of times, have you ever wondered what it might like to attract just the right type of customer to your business every single time, knowing your business stands out from the crowd?  If the tribe that engages with your business really understood what you were […]

Planning for Success

Website Success

For the most part, I’m a planner. Planning for success enables me to have some idea of what is coming up, get prepared for it and meet it square on with courage and commitment. Sometimes life events can seem to take every planning urge out of me. I trying to roll with the punches a […]

How much will my new website cost?

I see it all the time in community forums and online groups and I get asked the question every week. How much does a website cost? To which I answer “how long is a piece of string”? I know, I know! That doesn’t come anywhere near answering the question of either the new start up […]

7 Tips for Using Social Posts to improve SEO

Writing great facebook posts

Let’s face it; we can spend a lot of time on social media, whether it’s Facebook, Instagram or dreaming of your new kitchen on Pinterest. As a business owner you are competing with a lot of other pages for a reader’s attention, so here are my top 7 tips for writing great socials posts that […]

5 Top Tips for Really Knowing your Customer

Knowing who you want to serve and knowing who you actually serve can be two different things. In your business vision you may have an idea of who you would like to serve. But is that really who is attracted to your business? People come in all shapes and sizes, with different experiences and life […]

Does your Website Need a Privacy Policy?

Is a Privacy Policy just another piece of bureaucracy required by large corporates or should small business owners consider having one on their website too?As a small to medium business owner, a privacy policy can seem like just something else you need to keep up to date with. Understanding the relevant legislation, crafting something which […]